You say that all the time... I wish I had more sales. Well why don't you? Can't quite put your finger on it? Frustrated? Relax, the course below is all about selling more large format color. Industry expert David Goetter will show you simple and easy steps to create more sales. Check it out...
First and foremost, sales personnel should attend with the owner, as most sales personnel do not fully understand the customer’s application demands. They don’t ask the right questions or provide quality consultation based on their limited product and/or application knowledge. This leads to several problems. First, the products are built incorrectly resulting in product failure and/or customer disappointment. Second, by over building products with costly consumables when not warranted by the application, low profit margins result, or worse, the loss of a competitive bid.
Owner attendance is recommended to make sure the learned materials are implemented back at your facility. Secondly, in the unfortunate event of employee turn over I highly recommend the owners participation. Remember, it is everyone’s job and responsibility to understand the applications and build a product that will perform to the customers’ expectations by meeting or exceeding the application demands.
“Was thoroughly impressed with the materials presented, technical expertise, depth of experience and winning strategies offered. Was a great learning experience!!”
“I finally understand why we quoted all the time and lost a lot of bids. Great class, I thought it was going to be like some kind of rah-rah pep-rally, boy was I wrong. Just can’t wait to implement your simple sales processes with our team. Thanks, again!
P.S. Would like to get another copy of your applications workbook, excellent tool!"
This was a great experience learning from someone who knows his stuff, not from just reading about it, but from actually doing excessively and being able to develop techniques better than mine at solving sales problems. This was a wealth of information. Thanks a lot!